We implement
B2B marketing in a process-oriented manner
FIRST
B2B MARKETING
AGENCY
We specialise in the comprehensive implementation of marketing for B2B companies, utilising our own process. We always analyse the customers’ situation, build a tailored marketing funnel for them and link it to sales.
What can we do
for you?
We create marketing funnels tailored to specific B2B industries. Learn how to gain valuable leads with a well-designed marketing strategy.
We run paid advertising campaigns on Google, the Google ad network and on Facebook, LinkedIn and Twitter.
After researching the specifics of your target audience, we create content that fits into your marketing funnel and thus generates potential customers.
We create websites tailored to B2B customers and landing pages for specific advertising campaigns.
We improve the visibility of websites in organic search results, optimise them and create a database of backlinks.
We create automation rules that help prospective customers turn into customers by tailoring content to specific persons.
We implement full analytics to properly measure advertising purposes and optimise budgets.
We run social media activities, regularly publishing posts tailored to the customer’s marketing strategy.
We help decision-makers and experts with organic social selling activities on LinkedIn.
Why
AdWise?
While working actively with customers in the B2B segment, we have noticed that they struggle a lot with marketing. On the one hand, it is difficult for them to find an employee who has experience with this segment, and on the other hand, the agencies available on the market do not fully understand their needs.
We decided to solve this problem and create the first agency specialising exclusively in B2B marketing. All our processes are tailored to the specific needs of this segment, making our campaigns more effective.
What is the difference between
B2C and B2B marketing?
A lack of understanding of how to translate the differences listed below into real-world marketing activities usually results in poor results from investments in B2B marketing.
B2C
- Short decision-making process
- Usually one decision-maker
- Emotions can influence choices
- Conversion needs several points of contact
- Based on a good understanding of a given person
- Content marketing should evoke emotions
B2B
- Long decision-making process
- Many decision-makers on the customer side
- Choices are based on logic
- Requires building multiple points of contact
- Based on a good understanding of the company and the decision-makers
- Content marketing must bring value