B2B analytical tools
We set up analytics tools to help you analyse your B2B marketing effectiveness and make better decisions.
Measure, increase and scale marketing effectiveness with the right analytics tools.
Why are analytics tools needed in B2B online marketing?
Do you sometimes wonder why marketing isn’t working for your business? Without well-configured analytics tools, it is difficult to determine what the problem is.
By using analytics tools, you can analyse the data on your own and improve what does not work in your B2B marketing.
By using analytics tools, you can identify all the areas that do not work in your marketing. You can react immediately and make decisions based on customer preferences. You can easily sort out all the stages of the marketing funnel and match them to the user experience.
The problem
with the complex purchase path of a B2B customer is that different actions can contribute to conversions. So how do you find out which data analytics tools are going to work best for your business?
What analytics tools are best for B2B companies?
There are hundreds of marketing analytics tools, so choosing the right one can be difficult. At AdWise, we have found a solution to this problem.
We carefully analyse what tool generates the data you need to reliably measure your marketing funnel. We check the type of data, the necessary sources and the level of sophistication of the person who is going to interpret it.
This gives you the confidence that the analytical tools we implement make a real contribution to your business.
We carefully analyse what tool generates the data you need to reliably measure your marketing funnel. We check the type of data, the necessary sources and the level of sophistication of the person who is going to interpret it.
This gives you the confidence that the analytical tools we implement make a real contribution to your business.
What analytics tools can we configure for your business?
Google Analytics
Google Search Console
Google Tag Manager
Google Looker Studio
Google Market Finder
Microsoft Clarity
Piksel Meta
HotJar
How do we
configure
B2B analytics tools?
01.
We check what tools your company needs
We first check what analytical tools work best for your business. We recommend those that are necessary for your marketing strategy and further development.
01.
We check what tools your company needs
We first check what analytical tools work best for your business. We recommend those that are necessary for your marketing strategy and further development.
02.
We configure the tools
We implement and configure the recommended analytical tools.
02.
We configure the tools
We implement and configure the recommended analytical tools.
03.
We instruct how to use the tools
After implementation, we comprehensively guide you through the use of all tools. Until reading and generating the data you need becomes simple and intuitive for you.
03.
We instruct how to use the tools
After implementation, we comprehensively guide you through the use of all tools. Until reading and generating the data you need becomes simple and intuitive for you.
Implement analytical tools with us
Looking for analytical tools to optimise your company’s marketing activities? Do you want to acquire quality B2B leads? Do you want to acquire quality B2B leads?
What do you gain by implementing analytical tools in AdWise?
You take control of your marketing
You can scale up marketing campaigns that work and ditch those that don’t.
You rely on dependable data
Thanks to well-configured tools, you get reliable data.
You increase the efficiency of your marketing activities
You optimise marketing activities and continuously research user engagement.
You measure the effectiveness of each stage of the B2B marketing funnel
You check the results generated by content marketing, campaigns and social media channels.
You focus only on the data that is relevant to your business
Analysing your activities in terms of search engines helps to promote your business.
You understand customer behaviour better
You gain insight into customer behaviour during the purchasing process.
You speed up the work of marketers
The right tools are a proven method to improve the work of a marketer.
See our greatest successes in implementing analytical tools for business customers
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